It offers concrete data that can help identify which spheres of cognition are being affected
Allows easier access to cognitive assessments with good efficacy in a reasonable time frame.
Longitudinal follow up with repeat testing sessions is also one of its strengths
It's a peer-reviewed test that provides results that can be used to help improve care.
It allows for numeric and graphic comparisons both to 'normal' scores and also previous tests of same individual.
It lends the examiner credence when showing the results in black and white
Allows a more objective cognitive assessment and the results are often not obvious on interview
This is a valuable tool that gives insight into current cognitive levels
Results are immediately available and the data can be instantly absorbed.
People of a wide age range are able to perform this test with minimal to no computer knowledge
people appreciate having a time-efficient method of evaluating their cognition.
It's a convenient, on-site tool that provides a snapshot with a fair level of detail pertaining to one's cognitive abilities.
Provides a convenient, objective, cognitive assessment at low cost.
It is easy to use - it can be very time savvy
A more objective assessment of cognitive function
Good tool for establishing a baseline and tracking progress.
It creates an objective report.
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MEDIA ALERT - February 27, 2015

BrainTech 2015 to Feature Technologies from NeuroTrax

NeuroTrax, a pioneer and leader in the emerging brain wellness industry, will be showcasing its BrainCare™ cognitive testing platform at the BrainTech 2015 Conference, March 11-12, at the Tel Aviv Port in Israel.

During the event, Ely Simon, MD, NeuroTrax Founder and Chief Medical & Science Officer, will be participating in a forum on digital brain technologies. The “Digital Brain Technologies” forum will be held at 11:50 AM on Thursday, March 12th.

BrainCare, the latest product from NeuroTrax, standardizes brain wellness assessment and tracking that measures progress toward regaining lost function. BrainCare’s design provides structured patient cognitive assessment and reporting that also provide the healthcare professional with quality of care metrics related to brain exercises. More information about BrainCare is available online at

More information about the BrainTech 2015 event can be found online at

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